Sometimes all you have to do as a business is please people. That may either be your primary function, or it may be something secondary, but it’s still something that will put you above the fold in terms of competition.
So when you think about it from that perspective, consider these five must-haves for businesses that aim to please: massage tables, aromatherapy devices, pleasant music, an upbeat staff, and respect for the sensory-based client. Though those ideas may seem all over the map, you might consider that personalizing each of those individual categories within your business constructs will still give you a very intriguing business model.
Is there any opportunity at all for your business to give your clients massages? It might be that you are an actual spa or massage parlor. Or, maybe you are just trying to figure out a way to get an extremely high class per candidate next. By adding massages or massage tables at least to the mix, you are definitely adding something above and beyond the obvious creature comforts that should go with every business transaction.
Have you ever been into any office of a building and immediately wrinkled your nose because it smells bad? Having a bad smell associated with your business is definitely not something to shoot for, so buying an aromatherapy device of some sort to have in a main room isn’t something you should shy away from a business perspective, and giving people a calm and pleasant area to be in will definitely help their overall experience. If the customer is always right, then the customer is always going to want good smells in the air.
Another thing that you want to make sure to do if you have a business that aims to please is always playing good music. It doesn’t matter how much you have to pay for licensing, or how much you have to pay for a good sound system. If you have lousy sound or lousy music, it is immediately going to turn people off. Avoid this at all costs.
An Upbeat Staff
Sometimes the best thing you can do for your business to start pleasing people is simply having upbeat people around. You’d be amazed at how much difference a single person can make who smiles and greets customers, as opposed to someone who is grumpy or has a poor demeanor. Having upbeat staff can be the deciding factor between people coming back or not.
Respect for the Sensory-Based Client
In the end, the more respect you have for people who absorb pleasure based on sensory input, the better your business is going to do. If you walk into an office that is well lit, smells good, has smiling people all around, and generally takes care of the sensory input on an immediate level, then you have a great business model you’re already working with.